http://www.youtube.com/watch?v=McRgkE_vgjU

When we first got word of the pop-up concert being thrown by Axe’s One Night Only College Tour, we were a little skeptical of the concept. Because, honestly, it sounds like the sort of thing that started as a rumor and takes on a life of its own. For instance, at Lollapalooza in the summer of 2008, word spread like wildfire that then-presidential candidate and Illinois Senator Barack Obama would be making an appearance at Kanye’s headlining set on the final night of the festival. Now, obviously that makes no sense, for any number of reasons. And lo, Obama was not at the Kanye West concert.

So listen to these details, and forgive our initial skepticism: The concert is being held at an as-yet undisclosed location. No tickets are being sold to the public. It features the unlikely pairing of Diplo and Chiddy Bang. And it was announced, like, less than a week ago. But, improbably, this one is real.

To get tickets, you’ve got to follow Axe’s social media campaigns. An Axe truck will be handing them out in “high traffic areas on campus during the day before the concert,” (Monday) according to their press release, but to find out exactly where, Axe hopes you’ll check their Facebook page and twitter acount.

Obviously, The Badger Herald will be at the concert, reviewing and live tweeting the event. For updates, keep an eye on ArtsEtc.’s twitter feed or check back here at The Beat Goes On.