The Alcohol License and Review Committee continued to debate the approval of liquor licenses in the downtown Madison area Wednesday.
The committee deferred licensing of a second story wine tasting room atop Badger Liquor for the second time. The ALRC requested owner Jongyean Lee compile a more comprehensive plan for the room before the group reaches a final decision.
Lee proposed the second level of Badger Liquor be devoted to half-hour wine tasting sessions for up to 10 people at a time. Wine tasting sessions would take place several times a month and would be ready before the holiday season.
The wine tasting sessions are intended to spark a growth in wine sales by appealing to a more mature, wine-enthusiastic clientele, Badger Liquor employee Sam Harris said.
The Madison Police Department has shown no opposition to the proposal, but officers said they would like a guarantee that the wine tasting room will not turn into another State Street bar, according to Police Designee Richard Bach.
Ald. Judy Olson, District 6, said the committee needs to compile a sufficient plan for dealing with liquor license requests.
“I anticipate we’ll be getting other applications of the same sort,” Olson said. “We may want a comprehensive method for dealing with all of them.”
After referring the proposal, the committee requested Lee return with plans appealing to committee and neighborhood needs for the next meeting in December.
The committee took a similar stance on the proposal for a new liquor store, Booze Brothers, on the corner of Regent and Monroe streets. Would-be liquor store owner and entrepreneur Chancellor Crowther spoke with committee members regarding his plans for the liquor store.
The ALRC deferred the proposal in order to address concerns of the neighborhood and of Ald. Andrew Heidt, District 13, who represents the area.
Crowther and his brother had been working closely with Heidt and previously had his support. Heidt, however, changed his position in response to neighborhood sentiment.
“If the neighborhood association and an alder aren’t in support, we cannot support this right now,” committee member Jose Sentmanat said.
Crowther said he would re-address any concerns persisting among residents in the neighborhood.
Committee member Stephanie Rearick pointed out that opening the business with greater neighborhood support could prove more beneficial for Crowther’s business.
Crowther said the area is currently devoid of a quality, upscale liquor store, a problem he said his store could remedy. Booze Brothers would feature an extensive collection of microbrews and upscale liquor sales, Crowther said.
“We’re just looking to start a small business,” Crowther said. “We want to do what’s good for the neighborhood.”
Crowther addressed concerns of binge drinking in the area and assured the committee his business would take the necessary precautions to prevent such behavior.
“Binge drinking is a big concern of ours,” Crowther said. “We would be a tough carder and video tape all transactions to deter from the neighborhood any damaging elements.”
The committee also deferred the proposed additions to Oakcrest Tavern for fear of excessive noise from amplified outdoor music. Members also granted approval for beer and wine sales at Vientiane Restaurant on 626 S. Park St.