Yes, [the article](http://online.wsj.com/article/SB122057234017401625.html?mod=googlenews_wsj) is as amusing as it sounds. The [Critical Badger](http://thecriticalbadger.wordpress.com/2008/09/11/a-comparative-study-coasties-at-indiana-vs-coasties-at-wisconsin/) has a post linking to a Wall Street Journal piece on “the new Wisconsin” in Bloomington, Indiana — meaning the new coastie magnet.
Full disclosure: I went to high school in New Jersey.
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