In April of 2012 the Mifflin Street Block Party loomed on the horizon, a dark harbinger of debauchery. Hoping to curb attendance that year, University of Wisconsin Dean of Students Lori Berquam took to YouTube with a video message for Madison students: Don’t go to Mifflin. Despite her best intentions, Berquam’s video met a hard … Continue reading Memes produce real world impact at UW