Local emcee Sincere Life, born Craig Smith, has taken a risky path in his journey as an artist. While many rappers nowadays focus in on melodies or making bangers, Smith has kept his focus on carefully constructing lyrics, realizing metaphors and spinning tales through his lyrics. In this week’s Conversation Starter, The Badger Herald spoke with … Continue reading Conversation Starter: Local emcee Sincere Life takes road less travelled