The dairy industry, facing downturns for years, has seen a sudden uptick as woke, meme-literate UW students chug milk in solidarity with the “he needs some milk” man, popularized on Vine. After facing an untimely death in 2017, Vine received mass attention, with compilations of the six-second videos populating YouTube. The national “March for Vine,” … Continue reading Resurgence of ‘he need some milk’ vine boosts milk sales across the state