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Majestic Theater still iconic in downtown
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Also by Alaina Wendlandt:
- Mifflin building proposal faces opposition (April 21, 2005)
- Officials discuss party rules (April 27, 2005)
- Development talks continue (March 31, 2005)
- City Council faces lobby law changes (March 16, 2005)
- Majestic Theater still iconic in downtown (March 4, 2005)
This is the sixth part of a series detailing Madison’s sesquicentennial year and the times and changes the city has seen.
Club Majestic, one of Madison’s historical landmarks and oldest running theaters, has withstood shifts in American entertainment and youth culture from the years of burlesque to the years of bumping and grinding.
“I think it’s very unique to Madison. It’s got a big city theme to it, with the lights on and the dancing and the music … it’s like somewhere in New York or Vegas,” General Manager Joseph Abrams said.
The Majestic Theater was originally built in 1906 as a vaudeville venue featuring live performances. The theater started playing movies for 25 cents per show in 1925.
Its first feature, “Dante’s Inferno,” was described by an old brochure as “the greatest thing of its kind ever shown in Madison.”
Throughout its 100-year span of existence, the building has undergone numerous structural changes. Although the previous owner did minor cosmetic work to the theater, current owners Nicolas and Jim Schiavo worked on major renovations following their purchase of the building in 2002.
Nicolas Schiavo, owner of Café Continental across the street from the club and current co-owner of Club Majestic, said he watched the theater slowly deteriorate. Multiple factors, including a high cost to run projections and low attendance, drove the demise of the Majestic as an art house film theater, according to Nicolas.
“The theater was going under and it was just a shame that this big beautiful space wasn’t being used up,” Nicolas said. “With everything booming in the neighborhood, we thought this should be booming too.”
The Schiavo brothers said the theater-turned-dance-club does not exclusively serve as a club. Next week, for example, Club Majestic will host a private birthday bash for Sen. Russ Feingold and at the end of the month the Wisconsin Film Festival will utilize the club’s remaining movie screen.
“Our mission was to provide a multipurpose venue for the community,” Jim said. “It really is a versatile place.”
In making their million dollar renovations, including the addition of a new sound system and utilities, the Schiavo brothers said they also strove to maintain the original character of the building.
The brothers also left the proscenium arch and ’50s-style entrance and display untouched in order to maintain the theater’s authentic appeal.
Nicolas Schiavo explained the Capitol Square area is part of a “historic district” and Madison groups want to keep it that way. In order to change the outer presentation of a historical structure, Nicolas explained, numerous petitions needed to be obtained.
Now, the theater serves primarily as a dance club with five resident DJs, playing all genres of music including Latin, hip-hop and techno.
Junior Amy Homma, who has attended the dance club several times, described the atmosphere as eclectic. Homma also noted the techno and Latin music cater to a generally older crowd.
Nonetheless, Homma appreciates the club’s unique atmosphere.
“I think it’s a good idea,” Homma said. “I like diversity of bars in Madison, in that you don’t have to always go to the same type of place.”
Club Majestic, located off of Capitol Square on 115 King Street, also features 18-and-up Friday nights.
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If by “iconic” you mean ghetto as hell on weekends, you have hit the nail squarely on the head.
You know why I go to the Majestic? Because I love getting wanded, frisked, and interrogated on the legitimacy of my legitimate driver’s license.
And by “go” I mean “don’t go.”
“it's like somewhere in New York or Vegas," General Manager Joseph Abrams said.”
YEAH RIGHT! You’re not even in the small ball park buddy. I think he meant “it’s somewhere like Compton or Watts.” This place has to be the most ghetto establishment in a 4 state radius. If you don’t think so now, just wait until summer.
What makes it so ghetto? I have only been there once but it seemed pretty much like any of the small hip hop clubs I’ve been to in Minneapolis and Chicago?
^^^ You must have gone there on a good night then. Every time we have been there you feel like you need to leave anything with value in your car. I am not saying this is a bad thing, the ghetto crowd is what the owners are targeting. If that’s what they want, that’s what they’ll get. I just hope they have excellent duck and cover skillz when the inevitable gun fire starts to erupt.
Oh, I see. By ghetto you mean containing people that scare you. I would imagine you are referring to non-whites. See, that doesn’t bother me so much. I assumed that you weren’t an ignorant punk and were talking about the furnishings, lighting, music choice, etc. Good luck adapting to your new surroundings. If you can’t handle it you can always run back to the burbs or Iowa or whatever.
Man Madison is white-bread
Whoever began their post with “Oh, I see.” To put it bluntly, you are wrong. I don’t see the security staff only screening black people in the Majestic’s line, and there are plenty of white people in its line, so please keep your race card in your back pocket.
I’m not going to frequent places where the preferred dress is baggy pants and Phat Farm coats. Simple as that. I have no problem if you bitch about how preppy Paul’s Club is, so long as you don’t assume only white people drink there or think that by preppy you mean “white.”
To try to boil the term “ghetto” down to anyone who isn’t white is lunacy. If a black man is wearing Banana Republic khakis and a J. Crew sweater, he is dressing preppy. It has nothing to do with race.
Black people don’t make me uncomfortable, and neither do people whose fashion sense is different from mine. That being said, I’d rather drink with a different crowd. I’m sure those more into the hip-hop scene feel the same way, that’s why they congregate at the Majestic while I drink at the Great Dane.
Ghetto does not mean black. It is a broad term used to describe all colors. The term ghetto means having to go through or get wanded by metal detectors at a bar no matter what color your skin is. Only ghetto people feel the need to carry a weapon into a place where you drink and have a good time. If you go to say Wando’s your chances of getting shot are almost nill, your chances of getting shot at or around the Majestic are much greater thus the metal detectors. That is solely because of the type of people that go there, black, white, yellow, pink, orange, etc. Don’t be so ignorant, think before you speak.
You are assuming that these people will steal your stuff and shoot at you based on the way that they dress? That smacks of prejudice and makes an easy proxy for blatant racism. Lets not forget that rich frat boys and drunk cowboys and angry punk rockers and paranoid yuppies and ghetto hip hop fans are all equally likely to pull some violent shit when drinking. Its not like the lame meat market Sconny bars on University and Lake are free of security, violence and people who dress funny.
If you think metal detectors make a place ghetto then you need to get out of Madison a little bit more.
“Its not like the lame meat market Sconny bars on University and Lake are free of security, violence and people who dress funny.” Answer this. When is the last time there has been a shooting at a downtown Madison bar when it was NOT hip-hop night?
“If you think metal detectors make a place ghetto then you need to get out of Madison a little bit more.”
I’m from New York. And yes, the first sign that a place is turning ghetto is the installation of metal detectors. If this was a common thing then why doesn’t the Vintage have ‘em or Brats or Wando’s the list goes on and on. You have no point.
“Lets not forget that rich frat boys and drunk cowboys and angry punk rockers and paranoid yuppies and ghetto hip hop fans are all equally likely to pull some violent shit when drinking.”
That is a completely false statement. You know it, I know it, everyone that reads this knows it. The difference is some of us will admit it. READ THE PAPERS, THE MOST VIOLENT ACTS HAPPEN AROUND HIP-HOP NIGHTS. WHAT MORE PROOF DO YOU NEED? The next time there is a shooting at Paul’s club come back and post, then maybe you will have some validity.
“You are assuming that these people will steal your stuff and shoot at you based on the way that they dress?”
Yes, I am assuming exaclty that. I’m sorry, but in general, YES, the way you dress does define who you are. And, NO, that does not make me racist—doesn’t matter what color they are when they dress like that. PLease begin to try and face reality.